Imagine transforming the plastic bottles you recycled for a month into a sleek, modern chair that can last for years.
Amuzi transforms recycling into a playful experience with real rewards that keeps citizens motivated. Its key method is micro-sorting your recyclables right at your home to alleviate cities’ problems in waste management.
User Experience + User Interface + Business Strategy
Team > Cynthia Shen + George Weng + Connie Yoo
Special Thanks > Brian Boyl + Krystina Castella
Every year, $11.4 billion worth of recyclable materials left in landfills in the United States because of the lack of micro sorting.
Cities can’t afford to fund good collection.
*For decades, China was the world’s largest importer of waste. However, that is changing after China banned 24 types of scraps from entering its borders starting January, 2018.
Amuzi provides a one place solution for collecting and recovering recyclable materials. We do the job of connecting with waste haulers and processing companies.
Amuzi helps cities cut down the cost of waste management and spare more space in local landfills by reducing the amount of solid waste that its users produce.
Amuzi actively supports local and global environmental organizations and non-profits with recyclable materials and creations. If using Amuzi as their main recycling system, cities can improve on spreading awareness of recycling issues.
*We come up with the five design criteria that will solve the primary pain points of our individual users–distrust, unaware, inconvenient, and unmotivated.
Users are able to keep track of the waste they have recycled through Amuzi.
Users can customize design with recycled materials to create things meaningful.
recycling to solve
*In Esperanto, the world most widely spoken constructed auxiliary language, the word “amuzi” stands for “recreation.”
> Smart Containers
> Mini Waste Station
When it comes to interface design, we stick to three guide words–fulfilling, playful and synergistic. The logo of Amuzi comes from the recycling sign while green and blue are both environmental friendly colors. With rounded edges, it indicates inviting and friendly.
Amuzi has a bright color palette and sausage-like, playful typeface Omnes, which makes it encouraging. Its icon family has a consistent look compared to the logo. The modular grid for the app is inspired by the shape of Amuzi containers.
> Request Containers
> Manage My Waste
> Weekly Challenge
> Build Creations